REC Recognized for Keeping Members Informed
July 7, 2016
REC was recently recognized with national awards for communication excellence. REC has always recognized the importance of connecting with member-owners in ways to keep them educated, engaged and informed. REC is involved in the communities it serves and will continue its commitment to provide outstanding customer service and communications.
REC earned a total of 11 awards from both the National Rural Electric Cooperative Association (NRECA) and the Cooperative Communicators Association (CCA). These included awards for Best Use of Social Media, Best Annual Report and Most Innovative Use of Digital Communications, to name only a few.
"It is exciting when we are recognized by professionals on our communication efforts and when our members rate our Cooperative high for our interactions," said REC's director of communications and public relations, Ann Lewis. "REC is proud to provide our members with effective and timely communications as well as reliable electricity. I am honored to lead a dynamic team of collaborative, innovative and passionate employees. We work very closely with other departments to solve problems, develop effective communication plans and execute comprehensive campaigns."
The National Rural Electric Cooperative Association (NRECA) is the national service organization for more than 900 not-for-profit rural electric cooperatives and public power districts providing retail electric service to more than 42 million consumers in 47 states and whose retail sales account for approximately 12 percent of total electricity sales in the United States. The Cooperative Communicators Association (CCA) is an organization of 350 professionals who communicate for cooperatives. CCA works toward helping members excel in communications by emphasizing ideas and strategies aimed at making communications more successful for cooperatives.
"Electric cooperatives are being challenged to communicate to the people they serve more than ever before," said James Bausell, senior vice president of communications for NRECA. "Printed news publications, news releases, social media and videos are all more important than ever to keep members updated on issues affecting the electric cooperatives and their members."
REC provides electric service to over 161,000 connections in parts of 22 Virginia counties. With its general office in Fredericksburg, Va., the Cooperative operates and maintains more than 16,000 miles of power lines through its service area, which ranges from the Blue Ridge Mountains to the tidal waters of the Chesapeake Bay. Follow REC on Facebook, Twitter and YouTube.