Powering Progress:
How REC is Fueling Louisa County’s Growth
In Louisa County, the force behind economic growth, improved quality of life and a connected future often comes down to one name: Rappahannock Electric Cooperative (REC). For Tracy Hale Clark, Executive Director of the Louisa County Chamber of Commerce, REC’s influence is more than a utility service — it’s a driving partner in progress, growth, innovation and resilience.
A Valued Partner in Progress
Year after year, REC has proven itself as an essential partner to both the Louisa County Chamber of Commerce and the Louisa Forward Foundation, Hale said. The Cooperative’s role as a “Partner in Progress” goes beyond financial sponsorship; it encompasses meaningful collaboration in programs and events that serve the local business community and spur commercial and residential economic development.
“REC doesn’t just support initiatives,” Tracy emphasizes. “They help build them — from idea to execution.”
Whether it’s funding community programs, offering in-kind resources, or employees volunteering their time, REC brings a multifaceted approach to support, she noted, and REC staff serve as facilitators, evaluators, and hands-on developers of critical programs throughout the county.
“REC shows up — consistently, authentically, and with purpose. They’ve helped us power more than lights. They’ve helped power economic progress.”
Rising to the Moment
When COVID-19 disrupted nearly every aspect of life in 2020, REC was one of the first organizations Clark
called. Their swift and genuine response helped businesses navigate uncertain terrain, providing the support needed to sustain operations and adapt.
Then came Winter Storm Frida. While much of the region was shut down, REC linemen worked around the clock to restore power to thousands of homes and businesses.
“It was inspiring,” Clark said. “We organized a community gratitude effort just to say thank you. Their dedication was that impactful.”
Lighting the Path to the Future: Broadband Access
Arguably, one of REC’s most transformative contributions has been its partnership with Firefly Fiber Broadband to bring high-speed internet to underserved areas of Louisa County, fostering growth among both businesses and families.
“Broadband is a game changer,” says Tracy. “It’s not just about streaming movies — it’s about business survival, education access, and basic connectivity.”
From remote work and online schooling to boosting small business capabilities, broadband access
powered by REC has elevated both individual lifestyles and the local economy, she said.
“REC has made a tremendous effort to bring service to rural, hard-to-reach places,” Clark said. “That takes commitment. That takes believing in the people they serve.”
Through its consistent presence, strategic partnerships, and genuine community spirit, REC has emerged not just as a utility provider, but as a cornerstone of Louisa’s evolving story of positive growth.
