Bringing Community to Life: Team Wins Multiple National Awards for Storytelling
Thursday | July 24, 2025

REC's Communications and Public Relations team has been nationally recognized for their outstanding creativity, strategic messaging, and powerful member engagement.

The team received five Silver Awards in the National Rural Electric Cooperative Association’s (NRECA) Spotlight on Excellence Awards, a prestigious program honoring the top communications work among electric cooperatives across the country. REC’s entries were recognized for their originality, effectiveness, and ability to inform and inspire.

  • 2025 Spotlight on Excellence Awards
  • Most Innovative Use of Digital Engagement – Prime Day Email
  • Best Social Media Campaign – Reliability Campaign
  • Best Short-Form Video – Girl Power
  • Best Photo – Pole Replacement
  • Best Digital or Print Ad – Reliability Ad

REC was also recognized by the Cooperative Communicators Association (CCA), an organization dedicated to enhancing communications in cooperatives of all kinds across North America. The CCA’s Communications Contest highlights excellence in writing, photography, video and strategic campaigns.

2025 CCA Communications Contest

  • Featurette, 1st Place – “The Light After the Storm”
  • Promotional Video, 2nd Place – Girl Power
  • Programs and Projects, 3rd Place – Employees Support Hurricane Helene Victims

“These awards are a testament to the passion and talent of our team,” said Casey Hollins, Managing Director – Communications & Public Relations. “Our work is rooted in purpose—every campaign, every video, every story is created to strengthen the connection between REC and the communities we serve. I’m so proud of the creativity and commitment our team brings to the table every day.”

From highlighting employee efforts during disaster recovery to using humor and innovation in digital outreach, the REC Communications team continues to amplify the voices of those who power our communities.

2025 comms awards

REC STORIES

REC Promotes Work Zone Safety Awareness

Wednesday | April 16, 2025
In recognition of National Work Zone Awareness Week (April 21-25), REC wants to remind drivers to stay alert and cautious in work zones.
With warmer weather inviting more outdoor projects, REC urges members to prioritize safety by contacting VA811 before starting any digging project.

Energy-Savings Checklist

Wednesday | April 16, 2025
Use the handy check list below to find fast, easy and low-cost steps you can take today to start saving energy to save money.